Velkopopovicky Kozel recently released a limited edition packaging to celebrate their rich history in producing the Czech beer. Designed by Ukranian Yurko Gutsulyak, the cans look like they're made of wood. Each one comes wrapped in tissue paper of the same design too.
Here's what Gutsulyak had to say about the project on his website:
It was necessery to
create the design for the limited edition of Velkopopovicky Kozel beer.
The project is aimed at emphasizing the values of the famous Czech brand
and enlarging the number of its fans. The design of the limited edition
reflects the ancient traditions as well as the mastership of the Czech
brewers. Every can is a part of the Old Czechia.
Beside the
collectors’ design, the Velkopopovicky Kozel beer offers gifts to
everyone who will unravel the special message that is encoded on the
can.
Check out Yurko Gutsulyak's website for more of his work.
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